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Trollbeads Fest! 2012 Musings and Heartfelt Thanks

Posted by Louise Rogers on Wed, Oct 24, 2012 @ 11:10 AM

Trollbeads Gallery Fest

  Having just had the largest Trollbeads event to date early this month I am still finding myself continuously going over the event's happenings. With the many "new" collectors and the many "experienced" Fest attendees I spoke to or worked with over the course of the event there is so much to recollect and process.  I've been trying to accomplish a great blog about the fest and share it with you but it's just too hard, so just let me ramble, OK?

What was originally designed to be a 2 day affair has actually turned into 5 days.  Collectors are arriving at Rogers Gallery a few days early and are staying a couple of days later each year.  This is a huge compliment to all of us that are apart of the Fest's creation.  Fall in New England is a reason alone to come but I think our ever growing enthusiasm for all things Trollbeads draws attendees from all over and it makes for a festive, fun filled and sometimes emotional event.  The photo above is Trudy and Lex Borger attending their 3rd Trollbeads Fest! from the Netherlands! They have traveled to attend every year!

Soren Trollbeads designer

Each year we have Trolbeads "people" join us to add personality and of course to add their knowledge of the creation of Trollbeads and for the closeness it gives us to the beads and the people that make the beads. Soren Nielsen, Trollbeads premier silver/gold bead designer for over 30 years came to us from Copenhagen this year.  It was Soren's second visit to Rogers Gallery in Mattapoisett and it was just as magical as the first. From my visit to his studio in Denmark, sharing Glog with him at Tivoli and seeing him at other events I have come to know Soren and I'll share a secret with you. I've only seen it myself a few times but if you look closely at Soren's left shoulder you'll see that Soren sometimes has a small shadow lurking there. Never stare right at it because it will hide from you but it's something that resembles a small trollish like imp sitting on his shoulder.  I'm thinking this imp plays tricks on those it doesn't know and by the mischievous look you'll see in Soren's eyes, Soren knows all about it, in fact they mirror each other in a curious way.  This little troll even switches beads on bracelets when no one is looking! But as naughty as Trolls are apt to be I'll bet anything he's been Soren's creative muse through the years. Think of the massive quantities of ideas and creations that just roll off Soren's fingers and form into miniature red wax sculptures destined to be Trollbeads. I've heard Lise Aagaard, Soren's sister discuss how prolific an artist Soren has always been and ever with her talent and energy she was expressing just how productive his talent is.  How can any one man achieve what he has without the help of a muse? Many of you have seen Soren as he takes your wish and creates a mold from it making your wish reality ... now if that isn't magic I don't know what is.  

Soren Trollbeads gallery

Maria Af Rolen, winning People's Bead designer is shown here with Soren as he gives her some inside tips for creating a wax mold.  Maria was also a guest designer at the Fest and she signed Trollbeads Coffee Table Books and bead cards for her "Stay Positive" bead. Her bead has been a best seller at Rogers Gallery and at Trollbeads Gallery.  We special ordered her        Stay Postive in 18K gold for the event and it is stunning!  On a side note we donated one to our charity raffle along with 4 other beads and we raised almost $1500 for the inner city children of New Bedford, our host city's are museum for afternoon art classes!


Trollbeads Gallery Glass bead demonstration Sarah Johnston, a staff glass bead artist from TrollbeadsUS and demonstrator came to Trollbeads Fest for a second time and once more gave such great inspiration with her "on site" glass bead making.  Each time I have seen Sarah I have seen her beads are getting more and more intricate and more glorious. So many people sat and just watched her as she stared at her glass and flame while rotating her mandrel with such ease. There is something so meditative about flame work and someone like Sarah can make it look easy but it is not!


Trollbeads Gallery Fest with CEO  This year was Michael Belleveau's first Fest and he added so much with his professional air.  It's difficult for me to remain professional with all the emotions and madness around so I'm glad he added it! He gave a talk in the afternoon on the brand and on it's exciting future (as much as he could divulge anyway!) and he helped with the selling of the unique beads!  I don't think that part was in his job description but he was a natural. Thank you Michael!  Michael also helped judge the Trollbeads Fest bracelet contest along with Soren and my son Alex Rogers who was with us from Colorado where he sells Trollbeads at Starfish in Boulder.  Claudine Swan won the award and her winning bracelet is below along with her description of it's many meanings. Fellow Trollbeads Gallery Forum member Frede Wellons came up with this Fest challenge to design a bracelet incorporating the Joyful bead.

If you are a collector of anything you know the immense thirst you have to learn and absorb anything you can about that which you collect and when you add the collective emotion that occurs with a gathering of "like minded' collectors you can just imagine the outcome!  At Trollbeads Fest! 3 we tried to give everything we could to further the thrill of the quest and the satiation of fulfilling that quest. The unique Trollbeads we were supplied with were out of this world. Mind you we did have our issues with the length of time and of the line to see the thousands of unique beads but it seems no matter how we plan it there's always a line! The Trollbeads Museum helped with some of the waiting but in hindsight I always wish I had done this or that but then I would we all feel if there wasn't a line? Trollbeads collectors are a serious bunch and with the quality of the beads Trollbeads supplied us with I know everyone left very happy and that's what it's all about.  

Everyone at Rogers Gallery and Trollbeads Gallery are so grateful for everyone who took the time from their busy lives to attend our event and want to say we missed those of you who were unable to attend (and wanted to so badly) and thought of you all often.  We had a few that due to family illness could not make it and hope all is well with you and yours.  We also want to extend a HUGE thanks to Trollbeads Denmark for sharing Soren and for providing the chance to offer the very special stone bead we received to provide in the gift bags.  The biggest thanks goes to TrollbeadsUS and for everyone there that supported us and even attended Trollbeads Fest!  Thank you also to Colin from Texas and Kim Murray who both worked so hard and thanks to all of my staff and our star rep Kim and her reps Judy and Liz for their help.

The Winning Bracelet

Trollbeads Fest winning braClaudine Swan, winner wrote the following about her design.

"Thanks everyone…I tried to show what Trollbeads Fest means to me.

Joyful was the focal bead…thrilled to be there.

Treasures, Stay positive and Ice Bear to salute the designers I met at the Fest.

Lighthouse and Water to remind me of the Harbor Tour I took last year.

The Crab because we always eat at Turk’s Seafood.

The Heart unique Trollbead as Trollbeads helps us meet new friends.

The dice is for luck to find great beads at Trollbeads Fest.

The amber and other beads reminds me of the beach at Mattapoisett.

Finally the Swan lock because I always drool over the retired Swan in Louise’s museum…and NOW I have a wax swan Soren carved for me."

If you haven't seen the Award Ceremony where we won the Hero Award in Las Vegas here it is and is shows Michael Bellevue speaking of Trollbeads Gallery and about Trollbeads Fest!

Click on link: Trollbeads Hero Awards

Clink in link: Images from Trollbeads Fest! 2012


Topics: Trollbeads Event, Trollbeads Fest 2012, Louise Rogers Rogers Gallery, Trollbeads designers, Trollbeads Gallery, New Bedford Trollbeads Fest

Count Down to Trollbeads Fest! 2012

Posted by Louise Rogers on Tue, Sep 18, 2012 @ 21:09 PM

Trollbeads Fest Unique Trollbeads

Trollbeads Fest! 2012

The actual excitement begins when we start our plans for Trollbeads Fest  a month after the previous Fest ends. This way our memories are fresh and we can proceed with planning so everyone has an even better experience at the next Fest!  It is important to change it up each year and we work hard on creating an event you'll want to come back to again and again.  After looking through the ticket purchases I can see we have a good number of people returning for a 3rd time!  Another fun note: we have attendees coming from as far as Wales and the Netherlands! 

Last year the bead table with the unique Trollbeads was quite overwhelming. Everyone wanted to see all the unique beads all at the same time! It was a frenzy of people and some had stronger elbows that others and some never left the table and there were some who never got to the table!  We love the enthusiasm but we would love all of you to have a fair time with the beads this year. Our plans are to have 3-4 tables each with one attendant with 3-4 trays each. When you have selected your beads, we will keep them aside for you in bags with your names.  When you are finished looking through the trays on one table you can move on down the line to the next table and start a new bag to be put aside and so forth.  After you have picked out all that you want, we will get your bags and take to cash out.  We will be replenishing the beads through out the day so everyone should have a fair chance at the unique beads. I am hoping this will be fair for all. There are some stunning beads and I think you'll all be happy with enough to go around. 

This year Trollbeads Fest will be host to leading bead designer Soren Nielsen who will be visiting from Denmark. Soren will be giving wax carving demonstrations showing how his ideas once formed in his head are then carved in wax.  From the wax a mold is made to use for creating the actual beads in silver and in gold.

We also have this year's People's Bead Award winning artist Maria Af Rolen who will be signing bead information cards for "Stay Positive".  The 2012 winners were just announced this summer and Maria is a member of our Trollbeads Gallery Forum.  Another member and winner of the 2012 People's Bead Award is Linda Karuso from Australia.  Linda cannot attend this year but has been good enough to pre-sign cards for attendees to receive with their "World Within" purchases.  To celebrate the event and the winners success we have commissioned Trollbeads to make their winning beads in 18K Gold in a limited quantity. We will be offering them for sale at Trollbeads Fest.  We are also looking forward to seeing "Ice Bear" bead designer Kristy Denning who has never missed a Trollbeads Fest event! She was the second People's Bead Award winner in 2010 for her "Ice Bear".

Michael Bellevue, the CEO of TrollbeadsUS will be speaking about the company and about the exciting direction it is taking. Only on board now for over a year Michael's team and the Denmark team work hand and hand in focusing their attention on the bright future of Trollbeads.  He will be sharing what he can and I for one am very excited to hear it!

Along with Bead Photography Lessons Ginger will be addressing our user needs for photography on Ipads and Iphones.  Ginger was with us for the first Fest and I am so happy she is returning for the third and with all the tech updates I know we all happy she is coming back! 

Trollbeads Gallery Sarah

Sarah Johnston from Trollbeads will be back once more to give glass bead demonstrations on both Friday in Mattapoisett at Rogers Gallery and on Saturday at the event in New Bedford.  We love Sarah and how in the midst of pandemonium she calmly goes about creating glass beads and works her magic.  By the way for those of you who haven't tried it glass bead making is a lot more difficult than it looks!

 The post-fest dinner Saturday night has many treats along with a guest comedian from L.A.! So if you are coming to the Fest make sure you have dinner all blocked in as it will be the most special one to date.  The Trollbeads team will be staying for the dinner so please join us all for a final farewell feast. The food is great but the company will be the best!

Please view our quick videos on the first two Trollbeads Fest and smile along with us!   Trollbeads Fest! 2010      Trollbeads Fest! 2011

Just try to count the smiles on the happy group of collectors that come from all over the world and many different states to share a most memorable time celebrating their love of Trollbeads and the friendships formed around this outstanding bead brand. 

One more great link for you!  Today the jewelry trade's top magazine published a blog all about Trollbeads Fest as a way to honor our retail creativity! They wrote an article last year after the event and we were so honored.

September 17th In Store Magazine Blog on Event  Thank you In Store Magazine and Eileen!

To finish here is one more very quick video to entice you to come visit us on October 5th & 6th for Trollbeads Fest!  2012. There's only a few tickets left so grab a friend or two and come join us.

Topics: Trollbeads Event, Trollbeads Fest 2012, Unique Trollbeads, Soren Nielsen, Trollbeads Fest, Trollbeads Designer